The Store (1983)
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Release12/14/1983
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ProductionZipporah Films
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Rotten tomato62%
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Original titleThe Store
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Original languageen
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Production Cost
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0.00-
The Inner-Workings of a Department Store
Overview
THE STORE is a film about the main Neiman-Marcus store and corporate headquarters in Dallas. The sequences in the film include the selection, presentation, marketing, pricing, advertising and selling of a vast array of consumer products including designer clothes and furs, jewelry, perfumes, shoes, electronic products, sportswear, china and porcelain and many other goods. The internal management and organizational aspects of a large corporation are shown, i.e., sales meetings, development of marketing and advertising strategies, training, personnel practices and sales techniques.
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Director
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