Dieux du Stade - Making of Calendar 2001 (2004)

ALL 07/13/2004 (en) Documentary 93 Min
  • Release
    07/13/2004
  • Production
    Imavision Productions
  • Rotten tomato
    0%
  • Original title
    Dieux du Stade - Making of Calendar 2001
  • Original language
    en
  • Production Cost
  • 0.00
    -

Overview

Originally created in support of charity, the popularity of the calendars has been credited for the increased fame of the Stade Français team, as well as rugby in general, in France. The calendars are part of a marketing strategy crafted by Max Guazzini, President of the rugby club. A savvy marketer who built the NRJ Radio group, he has successfully used the calendars to attract a new audience to rugby matches (live and on TV), such as women.

  1. Director

  2. Story

  3. Editor

  4. Producer



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Dieux du Stade - Making of Calendar 2001 (2004) 93 Min

ALL 07/13/2004 (en)
Documentary
  • Release 07/13/2004
  • Production
    Imavision Productions
  • Original title Dieux du Stade - Making of Calendar 2001
  • en
  • Revenue0.00

Overview

Originally created in support of charity, the popularity of the calendars has been credited for the increased fame of the Stade Français team, as well as rugby in general, in France. The calendars are part of a marketing strategy crafted by Max Guazzini, President of the rugby club. A savvy marketer who built the NRJ Radio group, he has successfully used the calendars to attract a new audience to rugby matches (live and on TV), such as women.

  1. Director

  2. Story

  3. Editor

  4. Producer