Advertising at the Edge of the Apocalypse (2018)

ALL 03/20/2018 (en) Documentary 62 Min
  • Release
    03/20/2018
  • Production
    Media Education Foundation
  • Rotten tomato
    0%
  • Original title
    Advertising at the Edge of the Apocalypse
  • Original language
    en
  • Production Cost
  • 0.00
    -

Overview

In this highly anticipated sequel to his groundbreaking, ADVERTISING AND THE END OF THE WORLD, media scholar Sut Jhally explores the devastating personal and environmental fallout from advertising, commercial culture, and rampant American consumerism. Ranging from the emergence of the modern advertising industry in the early 20th century to the full-scale commercialization of the culture today, Jhally identifies one consistent message running throughout all of advertising: the idea that corporate brands and consumer goods are the keys to human happiness. He then shows how this powerful narrative, backed by billions of dollars a year and propagated by the best creative minds, has blinded us to the catastrophic costs of ever-accelerating rates of consumption.

  1. Story

  2. Loretta Alper

    Producer



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Full Cast & Crew

Casts : 1 , Crews : 15

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Advertising at the Edge of the Apocalypse (2018) 62 Min

ALL 03/20/2018 (en)
Documentary
  • Release 03/20/2018
  • Production
    Media Education Foundation
  • Original title Advertising at the Edge of the Apocalypse
  • en
  • Revenue0.00

Overview

In this highly anticipated sequel to his groundbreaking, ADVERTISING AND THE END OF THE WORLD, media scholar Sut Jhally explores the devastating personal and environmental fallout from advertising, commercial culture, and rampant American consumerism. Ranging from the emergence of the modern advertising industry in the early 20th century to the full-scale commercialization of the culture today, Jhally identifies one consistent message running throughout all of advertising: the idea that corporate brands and consumer goods are the keys to human happiness. He then shows how this powerful narrative, backed by billions of dollars a year and propagated by the best creative minds, has blinded us to the catastrophic costs of ever-accelerating rates of consumption.

  1. Sut Jhally, Jeremy Earp

    Director

  2. Story

  3. Jason Young, Sut Jhally, Jeremy Earp

    Editor

  4. Loretta Alper

    Producer