Generation Like (2014)
ALL
02/18/2014 (en)
Documentary
54 Min
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Release02/18/2014
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Production
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Rotten tomato70%
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Original titleGeneration Like
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Original languageen
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Production Cost
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0.00-
Are kids using social media or is social media using kids?
Overview
Thanks to social media, teens are able to directly interact with their culture - celebrities, movies, brands - in ways never before possible. But is that real empowerment? Or do marketers hold the upper hand? Douglas Rushkoff explores how the teen quest for identity has migrated to the web – and exposes the game of cat-and-mouse that corporations are playing with them.
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Douglas Rushkoff, Frank Koughan
Director
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Editor
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