Loen Entertainment explains Ga In’s Music Video for “Bloom”

A representative ofGa In‘s agency,Loen Entertainment, has spoke up in regards to the music video for “Bloom“, which is attracting much attention.

Ga Inreleased her 2nd solo album, ‘Talk About S.‘, through various music sites on October 5th along with the full music video. However, the MV for “Bloom” has been deemed inappropriate for minors due to the racy bed scene, but the singer decided to release it “as is” rather than making any changes.

On October 5th, the representative spoke withOSEN, revealing, “We believe women in their 20s would be able relate to the MV content. The MV contains the experience one receives through the emotions of love as well as the course from meeting to separation. Rather than having dark images, we focused on expressing the happiness and overwhelming emotions.”

Ga In also reflected on the filming stating that she had a great time. The representative continued, “The filming could have been difficult, but we believe Ga In expressed it beautifully. She said she had fun and enjoyed filming the scenes.”

“The bed scene was filmed with the least amount of staff members present. Because directorHwang Soo Ahis a woman, the filming was completed under a bit more comfortable atmosphere.”

Ga In will be holding her comeback stage on the October 5th broadcast ofKBS‘s ‘Music Bank‘, followed byMBC‘s ‘Music Core‘ on the 6th andSBS‘s ‘Inkigayo‘ on the 7th.